Books

Here is the list of the books that I mentioned in your workshop. They have all been beneficial to me in my career. All the books below have techniques and tips to help you become a more effective communicator, presenter, and human being.

How to Win Friends and Influence People in the Digital Age by Dale Carnegie

The six ways to get people to like you are outlined in this book.

Influence: The Psychology of Persuasion by Robert Cialdini

Cialdini’s six principles of persuasion are powerful tools to get people to take action. By understanding these rules, you can use them to persuade and influence others more effectively.

The Overnight Guide to Public Speaking by Ed Wohlmuth

The six signals every audience needs to hear from the speaker are covered in this book. These signals are a little-known secret to establishing instant rapport with any audience.

Brag!: The Art of Tooting Your Own Horn without Blowing It by Peggy Klaus

The “Take-12” questions in this book will make it easier for you to introduce yourself without sounding like you are bragging. Peggy calls it your humblebrag.

Metaphorically Selling: How to Use the Magic of Metaphors to Sell, Persuade, & Explain Anything to Anyone by Anne Miller

It is said that we use a figure of speech at least once every minute when talking. We use the tools to simplify communication. This book will feed your brain with lots of examples so that you can design your own for your talk, product, service, or cause.

The Magic Power of Emotional Appeal: The Fine Art of Swaying Opinion in Any Situation by Roy Garn

This book is where I learned about the Fatal 4 Emotional Appeals that can be used to persuade your audience and give them a reason to pay closer attention to what you are saying.

Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team by Simon Sinek

This book will quickly help you find and articulate your why. It helped me validate what I thought about my why was. It also made me realize how my why has helped me focus my efforts in my business.

Harness Your Speaking Anxiety: And Connect Emotionally With Your Audience by Nathan Gold

I published this book in June 2019 and it covers 18 tools you can use to harness your speaking anxiety and 10 tools to connect emotionally with your audience.

Giving Memorable Product Demos by Nathan Gold and Claudio Sennhauser

We published this book back in June 2009 in order to establish ourselves in business. This book covers the combined tips and techniques that we used in our careers to deliver compelling demos.

The Founder’s Guide to Presenting by Claudio Sennhauser

Claudio published this book to make it easier on you to present, especially to investors. There are many nuggets of knowledge and know-how on these pages. I highly recommend getting your copy.