12 Ways to Leverage AI in Your Pitch

N.B.: This is not an exhaustive list. It is a start and a way to show you how you can leverage AI, specifically as it relates to how you communicate your startup’s love story. They are organized into four areas:

  • Narrative (your why & who)

  • Pitch (your how)

  • Insights (your learning)

  • Agents (your scale)

 
 

📝 Narrative Builders

These focus on founder credibility and stories, and company identity:

1) The One-Liner Machine – distills what you’re building into a memorable moment.

2) Your Story, Amplified – clarifies who you are with humblebrags.

3) The Purpose Engine – explains and reminds you of why you exist.

🎤 Pitch Tools

Everything to sharpen, store, and deliver your pitch:

DeckDock – organizes and secures pitch decks.

Pitch Polish – refines and improves your delivery.

Objection Whisperer – handles tough questions with ease.

👥 Customer + Investor Insights

Turning conversations into more clarity and action:

The Meeting Mind – remembers and organizes meeting content.

Capital Vault – an investor-ready knowledge base.

Customer Lens – accelerates customer insights.

Story Mapping – structures and amplifies customer stories.

🤖 Agents at Work

AI-powered software helpers that automate and scale:

Smooth Start – onboarding on autopilot.

Digital Doers – software robots handling repetitive and research tasks.

1. “What is your startup building?” Narrative Builder

  • Startup Storyline and One-Liner Machine

2. “Who are you?” Narrative Builder

  • Your Story, Amplified

3. Pitch DECK storage racks

  • Pitch Locker

4. Always On Meeting Memory

  • The Meeting Mind

5. Questions and Objection Handling

  • Question and Objection Whisperer

6. Investor-ready Knowledge Vault

  • Investor Briefcase

7. Customer Insights Accelerator

  • Voice of the Customer

8. Onboarding Autopilot

  • Smooth Start Autopilot

9. Pitch Refinement Lab

  • Pitch Lab

10. Customer Story Matrix

  • StoryMapper

11. “Why We Exist” Narrative Builder

  • The Purpose Engine

12. AgentS: Software robots at work

  • Digital Doers

1) More effectiveLY answer the question, “What is your startup building?”

You’re about to meet a very cool company…

Yours.

Exercise A — Discover your company’s more compelling narrative

  1. Open NotebookLM → create a New Notebook.

  2. Add your website URL as the only source.

  3. In the right Studio panel → Deep Dive Conversation → Generate.

  4. After a few minutes, listen to the overview.

  5. Draft a 75–150 word intro as if introducing your company on a podcast or to someone you just met.

  6. Create a few versions for different audiences; test with real people and capture feedback.

Exercise B — Curiosity-boosting one-liners

  1. Open ChatGPT → create a New Chat.

  2. Paste or upload the Intro Script from Exercise A.

  3. Suggested Prompt:

    “Using my Intro Script, create 10 powerful, memorable, and fun similes or analogies to describe what my startup is building, aimed at someone who doesn’t know me yet. These should spark curiosity and invite follow-up questions.”

  4. Pick 1–2 favorites and test them with people. Aim for conversation starters, not an elevator pitch.

2) More CONFIDENTLY answer the question, “Who are you?”

You’re about to meet someone fascinating…

Yourself.

Exercise A — Discover your personal narrative

  1. Export your LinkedIn profile as a PDF (or copy all profile text).

  2. In NotebookLM, create a New Notebook.

  3. Upload the PDF or paste text into Copied Text → Insert.

  4. In the right Studio panel → Deep Dive Conversation → Generate.

  5. After a few minutes, listen to the overview.

  6. Draft a 75–150 word intro as if introducing yourself on a podcast or to someone you just met.

  7. Create multiple versions for different audiences; test and capture feedback.

Exercise B — Curiosity-boosting one-liners about you

  1. Open ChatGPT → create a New Chat.

  2. Add your LinkedIn PDF or copied text.

  3. Suggested Prompt:

    “Take this data about me and create 10 powerful, memorable, and fun similes or analogies to describe what I do, aimed at someone who doesn’t know me yet. These should spark curiosity and invite follow-up questions.”

  4. If you like the results, continue prompting for more until you find the one that makes you smile of say, “Why didn’t I think of that?”

  5. Suggested Prompt:

    “Create 10 more along the lines of #3 and #7.”

  6. Select 1–2 favorites and test them. Think conversation starters, not an elevator pitch. This one-liner aims to boost curiosity in the audience while being authentically memorable.

STOP

  1. Pitch Decks - single source of truth

  1. Single source of truth for your decks & content

  1. Locating slides

    1. Instantaneous identification of slide deck and slide number

  2. Meeting Transcripts (coaches + mentors)

    1. Meetings, coaching, mentoring, workshops, seminars, + email & docs

  3. Questions and Answers and Objection Handling

    1. All employees can learn from this

  4. Consistencies between data sources

    1. Eg: Your data locker review

  5. Agents are coming online now

    1. Find companies that…add CEO contact and email, summarize the company, and create a spreadsheet with this information

  6. Investor-ready knowledge vault

    1. Keep all investor Q&A, pitch feedback, and due diligence materials in one place so you can respond fast and with consistent answers.

  7. Customer insight accelerator

    1. Aggregate feedback from support tickets, surveys, social media, and sales calls into one searchable source to spot trends and inform product decisions.

  8. Onboarding autopilot

    1. Create an instant training hub from past meeting notes, SOPs, and demos so new hires get up to speed without draining senior team time.

  9. Pitch refinement lab

    1. Easily pull the best phrasing, stories, and data points from past presentations and coaching sessions to sharpen your next investor or customer pitch.

1. Investor-Ready Knowledge Hub

  • Upload your pitch deck, executive summary, financial model, and market research.

  • Ask NotebookLM to summarize key points, prepare a concise 60-second pitch, or craft answers to common investor questions.

  • 🔑 Advantage: Cuts prep time for investor meetings and ensures consistency in your story.

2. Competitive Intel Command Center

  • Feed it competitor profiles, market reports, press releases, and analyst notes.

  • Use it to spot competitor positioning, product gaps, and differentiators.

  • 🔑 Advantage: Helps refine your unique value proposition and defend it in meetings.

3. Customer Story Extractor

  • Upload call transcripts, support tickets, and NPS feedback.

  • Have it find and summarize the best customer quotes or pain points for use in marketing, sales, or product development.

  • 🔑 Advantage: Turns scattered insights into powerful storytelling fuel.

4. “Why We Exist” Narrative Builder

  • Combine founder interviews, origin stories, and early wins into a structured narrative.

  • Ask NotebookLM to rewrite in different storytelling frameworks (Hero’s Journey, Problem–Outcome–Solution).

  • 🔑 Advantage: Keeps your messaging emotionally compelling and adaptable.

5. Sales Enablement Brain

  • Load in your sales scripts, email templates, case studies, and objections.

  • Ask it to tailor messaging for a specific prospect or industry.

  • 🔑 Advantage: Makes every sales rep sound like your best sales rep.

6. Product Vision Map

  • Upload PRDs, roadmap docs, user research, and competitor features.

  • Use it to generate summaries, spot feature gaps, or write product announcement copy.

  • 🔑 Advantage: Keeps the team aligned and lets you repackage technical info for non-technical stakeholders.

7. Internal Knowledge Base for New Hires

  • Store onboarding docs, policies, training materials, and “tribal knowledge” from founders.

  • Have NotebookLM answer “how do we…?” questions instantly.

  • 🔑 Advantage: Reduces onboarding friction and founder time spent repeating basics.

8. Grant, Award & Accelerator Applications

  • Upload prior application materials, boilerplate company info, and program criteria.

  • Ask it to draft answers that fit the tone and requirements of each new application.

  • 🔑 Advantage: Speeds up high-quality submissions and keeps messaging consistent.

9. Content Repurposing Engine

  • Feed it blog posts, whitepapers, webinars, and conference talks.

  • Ask it to produce tweet threads, LinkedIn posts, newsletters, or one-pagers.

  • 🔑 Advantage: Turns long-form content into a steady stream of bite-sized marketing.

10. “Always-On” Meeting Memory

  • Upload meeting transcripts and related documents.

  • Ask it to summarize action items, track recurring themes, and pull quotes for follow-up.

🔑 Advantage: Frees your brain from having to remember every detail and lets you act faster.